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Blog

McDonald's sign with the blue sky as a background
10 August 2018

Branding Matters

We won’t be the first branding agency to tell you that a brand is more than just a logo. More than a colour palette and more than your carefully crafted marketing messages. Your brand runs deep into the bones …

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Tennis player and tennis fans
11 July 2018

Does my brand look big in this?

When Roger Federer stepped on to centre court this Wimbledon sporting the Uniqlo logo, his $300 million deal with the brand earned almost as many column inches as the tennis. I …

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Birds eye view of large football stadium
18 June 2018

England’s winning approach to social media

Whether it is Jesse Lingard’s two packs of toothbrushes or a READ MORE …

Exhibitions by Grey Matter - an example of an exhibition hall
6 June 2018

Think exhibitions are old hat? Think again.

As we approach summer, we hit the exhibitions and events season. Despite marketing – and the world in general – becoming more and more focussed on digital, for many businesses, exhibitions and trade shows still offer prime marketing opportunities. In …

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Technicut, product photography
25 April 2018

Marvellous things are Made in Sheffield

The Made in Sheffield mark is synonymous with quality, heritage and authenticity. Tomorrow the Grey Matter team will be celebrating amongst businesses that epitomise these traits at the READ MORE …

Two lego characters representing a client and creative agency
12 April 2018

Finding the perfect partner

If only finding your perfect creative agency in Sheffield was as easy as finding your next date. Nowadays, it’s all about swiping left or right. But, when it comes to shortlisting partners for your next creative project, the old-fashioned rules of datin …

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CCL website on different devices
22 March 2018

Untangling the web

We have seen and built many, many websites in our time. In fact, Grey Matter has been delivering web design in Sheffield for almost as long as the READ MORE …

woman writing on a chalkboard, E=mc2
15 March 2018

A marketing automation masterclass

This week our digital guru, Brendan Hampsey delivered a marketing automation masterclass at Sheffield’s Digitalista Summit, to delegates …

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Bird's eye view shot of a busy building to reflect the importance of the bigger picture in marketing
28 February 2018

The bigger picture: it matters in marketing

Understanding the bigger picture is about taking a ‘bird’s-eye view’ of your communications and strategically integrating your brand values and messages across all marketing channels and customer touchpoints. From your READ MORE …

Andrew Marsden, Creative Director at Grey Matter
27 November 2017

New Creative Director for Yorkshire’s Grey Matter

Sheffield based creative agency Grey Matter has appointed Andrew Marsden as its Creative Director. In this new role, Andrew will be responsible for ensuring that Grey Matter’s client work is of the highest st …

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0114 201 5566 | hello@gm.agency

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0114 201 5566 | hello@gm.agency

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